Guides

Visual production guides for jewelry

Practical references for designers, brands, and production teams working with jewelry.

Articles

What we have learned about the trade, with sources.

A beautiful ring can hide a financial loss.

Guide21 October 2026

The Ring Quote That Feels Fair and Still Loses Money

A seemingly fair quote for a custom ring can still lose money. Learn why jewelers often undercharge and how to track all your costs to price jobs for profit.

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A hand model wearing a signet ring during a professional photoshoot.

Guide20 October 2026

Do You Need a Hand Model for Jewelry Photos? Costs and When to Skip It

A hand model can show customers how your jewelry looks when worn. Learn typical hand model rates, what the costs cover, and when to skip it for other photos.

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A jeweler holds a custom ring over a pricing worksheet, illustrating the process of calculating a price without guesswork.

Guide20 October 2026

How to Price a Custom Ring Without Guessing

Learn a reliable method to price custom rings. This guide for jewelers covers calculating material costs, estimating labor, setting a shop rate, and adding profit.

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One small gold ring, and everything built around it to photograph it: white cards, a diffusion sheet, a light tent and a camera.

Guide13 October 2026

What a Jewelry Photo Costs Depends on Almost Everything but the Photo

A jewelry photo has no single price. See what sets the bill, four ways to get the pictures made, with British prices in pounds, and a fair cost per piece.

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